I can personally attest to just what impact Active Rain can do to legitimize and move forward an entire industry. You see, the very day Active Rain added the "Group" functionality... the Stage It Forward group was born. This past Saturday, that small group hit its own milestone... the 300th member joined. (Actually it hit and surpassed 300 as I was writing this post on Saturday.) And while that might not seem like a big deal to most... for the Staging Industry it is HUGE.
The Stage It Forward group, one of the Top 10 most active groups here on AR, has become a gateway resource for GREAT home staging information, FREELY and respectfully passed along to Realtors and Home Stagers alike. Each day, as members and the general public log in, they can read well articulated stories of staging from all across the USA and Canada.
Realtors, who never considered using a stager, are being bombarded with visually stunning examples of what Stagers do. Stagers are relentless to make sure Realtors GET the power of what they can do for them and their sellers. Still not sold on staging? All one needs to do is go in our group to read stories of success, after success, after success... for these stories abound in this group.
But what I am most proud of is to see how Stagers help each other. You see I have been in the home staging industry long enough to know that there WAS an underlying negativity that was keeping our industry small. In fact last fall, before the Stage It Forward group started, I heard that the Oprah Winfrey Show was going to be doing a show on home staging, so I wrote a producer alerting them to becareful who they picked to be featured on the show.
- Here is what I wrote to the Oprah Show...
"While the ‘concept' of staging has been around for years, a separate and distinct staging industry is just finally being born. (And OH BOY there will be nothing like an Oprah show to push it out the industrial birth canal!)
But there seems to be a network of feudal warlords, within our industry, who have developed their own staging kingdoms... and are right now battling it out. AND THIS DRIVES ME NUTS! Why... because I watch Oprah and I too believe in a greater possibility.
I am so trying to create synergy and harmony at the BIRTH of an industry. I know that thinking together as a united group will benefit the consumer. I know that being a Stager, has become, and for more and more will be their dream career. But right now... this "industry" is and stays small because it resorts to being lead by a bickering bunch."
I believe that writing this to Oprah, planted the seed in me to do something more. So when Active Rain created the Group functionality... I instantly (literally) saw an opportunity to mimic what was happening in the "larger" Active Rain and establish something that would specifically benefit ALL Home Stagers, regardless of where they received foundation training. And it is working... through Stage It Forward stagers now have easy access to and can see what the power of sharing and respecting diversity can do to help them and to continue to move the entire Home Staging Industry forward into the future.
So once again, thank you to Active Rain and all the members that help Stage It Forward...
POST SCRIPT:This blog/article was picked up and appears elsewhere:
- NBC did it again!They picked up my blog feed. Here is the link to e San Fransisco NBC bay that picked up a version of the above blog. Here is the LINK> The Stage It Forward on Active Rain.
- The American Chronicle also picked it up. Here is that LINK> Home-stagers Create an Industry Voice.